Job Description:
We are seeking a Marketing Data Analyst to provide insights and analytics that drive marketing effectiveness and ROI. You will collect, process, and analyze data from campaigns, digital channels, CRM systems, and customer interactions. Your role includes building dashboards, tracking KPIs, performing attribution modeling, and delivering actionable recommendations. You’ll collaborate with marketing, digital, and product teams to optimize campaigns based on data-driven insights. Responsibilities also include A/B testing analysis, segmentation, forecasting, and market trend identification. This role suits a data-savvy marketer who thrives in turning complex data into strategic decisions and measurable growth through insightful analysis.
Job Requirement:
Bachelor’s or Master’s in Data Analytics, Statistics, or Marketing
2–4 years experience in marketing analytics or data analysis
Proficiency in SQL, Python, or R for data analysis
Experience with BI tools like Tableau, Power BI, or Looker
Strong knowledge of attribution modeling and marketing metrics
Familiarity with A/B testing and experiment design
Ability to translate data into business insights
Strong communication and data storytelling skills
Attention to detail and analytical rigor
Experience with CRM and marketing automation platforms
