Job Description:
The Attribution and Campaign Optimization Manager plays a pivotal role in the Marketing, Advertising & PR industry. Based in Greece, this position involves driving business growth, strengthening brand presence, and ensuring successful campaign execution. Responsibilities include managing cross-functional collaboration, monitoring market trends, analyzing competitor activities, and delivering creative strategies to engage the target audience effectively. The role also requires strong communication skills to liaise with stakeholders, ensure consistent messaging, and optimize performance across all channels. The Attribution and Campaign Optimization Manager contributes to shaping long-term marketing objectives and aligning them with organizational goals while fostering innovation, creativity, and measurable results. With a focus on both traditional and digital platforms, this position supports the organization's ability to remain competitive in the dynamic Greek market.
Job Requirement:
To succeed as a Attribution and Campaign Optimization Manager, candidates should possess a degree in Marketing, Communications, Business Administration, or a related field. Proven experience in the marketing and advertising industry is highly desirable, with strong knowledge of digital tools, data analytics, and consumer behavior trends. Excellent project management and organizational skills are essential to handle multiple campaigns simultaneously. The ideal candidate will have outstanding communication and interpersonal abilities, coupled with problem-solving skills and adaptability in a fast-paced environment. Familiarity with industry-specific software and platforms is advantageous, alongside creativity and attention to detail. Fluency in English and Greek is preferred. A proactive approach, strategic mindset, and ability to deliver measurable outcomes are critical for excelling in the Attribution and Campaign Optimization Manager role.
