Job Description:
Job Title: A/B Testing Specialist
Location: Florence, Italy
Industry: Marketing, Advertising & PR
Job Description:
We are looking for a motivated and skilled A/B Testing Specialist to join our team in Florence, Italy under the Marketing, Advertising & PR sector. In this role, you will be responsible for planning and executing A/B and multivariate tests to optimize marketing assets and digital experiences, contributing to the success of our operations. The ideal candidate should have a strong understanding of experimental design, test platforms, and performance metrics. Key duties include developing test hypotheses, implementing variations, analyzing results, and recommending performance enhancements. You will also support experimentation strategies and follow all operational and safety procedures relevant to the role. This position requires attention to detail, good communication skills, and the ability to work both independently and within a team. Candidates should be enthusiastic, adaptable, and committed to delivering high-quality work in a dynamic environment. This is a unique opportunity to contribute to the growth of Marketing, Advertising & PR in Florence while gaining hands-on experience in a meaningful and practical role.
Job Requirement:
Job Title: A/B Testing Specialist
Location: Florence, Italy
Industry: Marketing, Advertising & PR
Job Requirements:
We are seeking a capable and enthusiastic individual for the role of A/B Testing Specialist in Florence, Italy under the Marketing, Advertising & PR sector. The ideal candidate should demonstrate a strong interest in digital experimentation and optimization and a willingness to learn and adapt in a dynamic work environment. Key requirements include:
• Ability to set up, run, and analyze A/B and multivariate tests
• Strong attention to statistical accuracy and testing discipline
• Willingness to collaborate with content, design, and analytics teams
• Experience with tools like Google Optimize, Optimizely, or VWO
• Basic understanding of conversion metrics, UX best practices, and user psychology
This role suits individuals who are dependable, proactive, and eager to contribute to the success of our Marketing, Advertising & PR operations. On-the-job training and support will be provided as needed to ensure full integration into the role. We value dedication, reliability, and a strong work ethic, and we welcome applicants who are ready to make a positive impact in Florence.
