Job Description: We are currently seeking a talented and creative Copywriter to join our team in Dubai, UAE. As a Copywriter in the Content & Translation industry, your primary responsibility will be to develop compelling and persuasive written content that effectively communicates our brand's message to the target audience. Key Responsibilities: Content Creation: Produce engaging and impactful written content for various channels, including websites, blogs, social media, marketing campaigns, and other digital platforms. Collaborate with the Content & Translation team to ensure accurate and culturally appropriate translations. Brand Messaging: Develop a deep understanding of the brand's voice, tone, and identity. Craft persuasive and cohesive copy that aligns with the brand guidelines and effectively communicates key messages to the target audience. Target Audience Understanding: Research and analyze the target audience within the Content & Translation industry. Understand their needs, preferences, and behaviors to create tailored and compelling content that resonates with them. SEO Optimization: Utilize search engine optimization (SEO) techniques to optimize written content for improved search rankings and visibility. Conduct keyword research and integrate relevant keywords into the copy while maintaining its quality and readability. Proofreading and Editing: Ensure accuracy, grammar, and consistency in all written content. Conduct thorough proofreading and editing to deliver error-free copy that meets high-quality standards. Collaboration: Work closely with designers, marketers, and the Content & Translation team to ensure the copy aligns with the overall marketing initiatives and brand messaging. Collaborate on projects, provide feedback, and contribute to brainstorming sessions.
Job Requirement: Qualifications and Skills: Bachelor's degree in Marketing, Communications, Journalism, or a related field. Advanced degrees or certifications are a plus. Proven experience as a Copywriter, preferably within the Content & Translation industry. Excellent writing and editing skills with a keen eye for detail and grammar. Strong understanding of digital marketing principles, SEO, and content management systems. Creativity and the ability to generate innovative ideas and concepts. Ability to work effectively in a fast-paced, deadline-driven environment. Strong communication and interpersonal skills. Proficiency in utilizing content management tools and collaborating with team members. Fluency in English. Knowledge of additional languages is highly desirable.
