Job Description:
The Brand Strategy Executive in Mahboula is responsible for aligning marketing initiatives with a coherent brand vision. This role focuses on positioning, audience analysis, and strategic alignment of branding efforts across platforms to ensure a unified consumer experience.
You will analyze market trends, monitor competitors, and develop strategic brand frameworks. This includes crafting brand guidelines, assessing brand performance metrics, and collaborating with content, creative, and campaign teams to execute plans that enhance brand equity.
Job Requirement:
Degree in Marketing, Brand Management, or related fields.
Minimum 3 years’ experience in brand strategy roles.
Strong storytelling and conceptual thinking abilities.
Proficient in branding tools, market analysis, and brand audits.
Excellent project coordination and stakeholder communication skills.