Job Description:
We are looking for an innovative Brand Development Manager to join our team in Cologne. In this role, you'll be responsible for driving brand growth and development strategies across multiple channels, ensuring alignment with company values and market positioning.
You will lead cross-functional initiatives that include market research, brand messaging, product packaging, and campaign execution. Your goal will be to strengthen brand equity and market presence while appealing to evolving consumer preferences.
Job Requirement:
Bachelor’s or Master’s in Marketing, Business, or Communications
4+ years of experience in brand development or marketing strategy
Excellent analytical and market research skills
Experience managing agencies and internal teams
Strong understanding of brand metrics and KPIs
Fluency in German and English preferred
