Job Description:
We are hiring a Brand Strategy Manager to lead brand positioning and strategic development for our organization based in Frankfurt. You will oversee brand research, competitor analysis, customer segmentation, and identity alignment across channels.
You’ll work cross-functionally with product, marketing, and executive teams to refine brand architecture and communication frameworks. The ideal candidate is strategic, analytical, and passionate about shaping long-term brand equity.
Job Requirement:
Master’s or Bachelor’s in Marketing, Business, or Branding
5+ years of experience in brand strategy or management
Experience in qualitative and quantitative brand research
Strong presentation and communication skills
Proven track record of successful brand campaigns
Fluent in English; German is an advantage