Job Description:
The Search Engine Optimization (SEO) Analyst in Al Khor is responsible for enhancing the visibility and search engine ranking of the company’s digital assets. This role plays a critical part in driving organic traffic to the e-commerce platform through strategic keyword targeting, content optimization, and technical SEO practices. The SEO Analyst will audit website performance, identify issues affecting crawlability and indexing, and implement on-page and off-page SEO strategies that align with the brand’s content and digital marketing goals.
Key responsibilities include performing keyword research, optimizing product pages and blogs, tracking SERP rankings, and analyzing competitor SEO strategies. The role involves close collaboration with content writers, developers, and UX teams to ensure SEO best practices are implemented consistently across the site. The SEO Analyst will also generate monthly performance reports, monitor Google algorithm changes, and adapt strategies to maintain high-ranking positions.
Job Requirement:
Education: Bachelor’s degree in Marketing, Communications, IT, or a related field.
Experience: 2–4 years of hands-on SEO experience in an e-commerce or digital environment.
Skills:
Proficiency in SEO tools (Google Search Console, SEMrush, Ahrefs, Screaming Frog).
Strong understanding of technical SEO, schema markup, and link-building.
Ability to perform site audits and implement SEO improvements.
Familiarity with HTML, CSS, and CMS platforms like WordPress or Shopify.
Analytical mindset with excellent reporting and documentation skills.
Language: Proficient in English; Arabic is advantageous.
Other Requirements:
Knowledge of search engine algorithms and trends.
Experience working with cross-functional digital teams.
Attention to detail and ability to prioritize tasks effectively.
Understanding of local search behavior and Qatari digital market trends.
