Job Description:
The Property Marketing Lead in Al Ain develops and executes strategic marketing campaigns for residential, commercial, or mixed-use developments. The role focuses on brand building, lead generation, and market visibility across traditional and digital platforms.
Core duties include developing marketing materials, managing advertising campaigns, coordinating with sales teams, and overseeing property launches. The lead conducts market segmentation, competitive analysis, and customer profiling to align campaigns with audience behavior. They also supervise content creation, social media management, events, and external agency coordination.
This role directly impacts sales performance by increasing property visibility and enhancing the brand’s real estate presence in the Al Ain market.
Job Requirement:
A degree in Marketing, Communications, or Real Estate is required, with 5+ years of property marketing experience. Proficiency in digital marketing tools, SEO, CRM, and UAE property portals is essential. Strong branding, storytelling, and campaign management skills are mandatory. English fluency is required; Arabic is a plus.
